Product Launch Motion System
Complex robotics,
clear product stories.
Launch presentations and a reusable motion system for Lucid Bots’ Lavo AI and Sherpa Drone.
- Role
- Motion Designer · Visual Storyteller
- Contribution
- Concept · Visual Direction · Storyboarding · Motion Design · Presentation Design
- Products
- Lavo AI · Sherpa Drone
01
Two Applications
Two products. One motion language.
Lavo focused on autonomous operation and surface cleaning. Sherpa moved from the limits of traditional exterior work to the drone in action and the customer outcome.
Lavo AIProduct launch
Sequence and hierarchy refined through user feedback.
Sherpa DroneProduct story
Storyboarded from operational challenge to customer outcome.
02
Reusable System
Built once, adapted across launches.
Product titles, feature callouts, data cards, transitions, and lower thirds became reusable MOGRTs—cutting production time by 30% while keeping every asset on brand.
TitlesCalloutsData cardsLower thirdsTransitions